- The City of Lagos edition provides players with an exceptional tour of the city featuring historical monuments and landmarks, famous streets, popular neighborhoods, key buildings and leading brands spread across Lagos metropolis.
- To promote financial literacy and encourage personal financial responsibility from an early age.
- To promote and encourage strong ethical values and a sense of integrity amongst players by penalizing negative or dishonest behavior in a symbolic but fun way.
- To reinforce the importance of family values by creating a reason for family members to enjoy quality time together playing, learning, and having good old-fashioned fun.
- To enhance the profile of the mega City of Lagos by showcasing the essence of in a positive light, as one of the fastest growing mega-cities in the world teeming with economic and investment opportunities.
- To teach real-life skills relating to communication, competition, negotiation, patience, numeracy, in a fun and enjoyable way.
- To provide players with information on the historical significance of a selection of the featured landmarks, making it a wonderful educational tool.